Philip Robinson is the Corporate Sales Manager at BMW and he will discuss the lessons that Physios can learn from the BMW experience, in creating brand loyalty and ensuring client retention. Philip will also discuss the importance of protecting brand loyalty, maintaining a high level customer experience and ensuring repeat business, for the long-term success of their business and how it applies to Physiotherapy clinics.
Malcolm Cumming from Maurice Blackburn will also discuss how Physios can be paid full fees for WorkCover & TAC clients.
Philip Robinson, Corporate Sales Manager, BMW
Malcolm Cumming from Maurice Blackburn
CPD hours: 1
This lecture took place on 24/08/2018
Please note: The content of this Lecture on Demand (LOD) was captured via a recording of a live lecture at the APA premises. Due to the nature of the event and the recording method, this LOD may not have captured some of the questions/comments from live audience. Your purchase of this module indicates your acceptance of this.